Tuesday, September 9, 2008

Photrade Lets Pros and Amateurs Store, Share, Protect and Make Money From Their Photos

Photrade Democratizes Photo Industry; Users Can Now Protect Their Shots and Decide Price of Photos SAN DIEGO, Sept. 8

SAN DIEGO, Sept. 8 /PRNewswire/ -- At the prestigious DEMOfall conference
today, Photrade.com (www.photrade.com), unveiled the first free one-stop
consumer Web site where photographers can store, organize, share, protect and
make money from their photos.

Photrade connects photographers, publishers and advertisers through a
visual marketplace. With Photrade, photographers can share, protect and earn
money from their images; web publishers can access free, legally licensed,
beautiful photography; and advertisers can reach and communicate with target
audiences in a highly visual way.

"Anyone who loves taking and sharing photos should use Photrade," said
Chris Shipley, executive producer of the DEMO Conferences. "Photrade's new
visual marketplace is designed to give photographers -- photo enthusiasts,
hobbyists and professionals alike -- a comprehensive platform to consolidate
everything a digital photographer needs all under one roof, while allowing
them to protect and make money from their photos online."

More than just another photo site, Photrade solves key photo licensing
issues with online photo sharing today. With more than 46 million people in
the U.S. sharing photos online in the last thirty days alone, (according to
Media Mark research and intelligence) theft and misuse of photos is now as
prevalent as the theft of music before iTunes.

Photrade has solved the photo licensing problem from two angles. First,
Photrade has built an innovative protection platform that makes it more
difficult to steal images. Second, Photrade provides simple, low-cost legal
alternatives to use or purchase digital images.

Photrade's innovative protection technologies give photo owners control
over how and where their images are used online. These technologies include
LinkFind, LinkBlock and custom watermarking.

In addition, Photrade has the most ways on the internet for users to make
money from print and merchandise sales to selling stock photography licenses.
Perhaps most exciting is Photrade's patent pending Adcosystem. With this
system, Photrade puts a highly contextually targeted ad in each photo when it
is shared online, and that ad revenue is shared with the photographer. The
ad-supported photos are then free to use by bloggers and publishers with the
photographer getting paid for every click.

"We offer a completely new model for digital photographers," said Andrew
Paradies, CEO & Founder of Photrade. "Our protection and money-making
innovations put photographers and photo users on the same page. People can
choose how, where, and at what price their photos are used."

Added Paradies, "Large stock photo houses currently do not help the
average photographer sell their photos online since they first have to apply
and get accepted. If accepted, they are not allowed to set the price of their
own photos, and then only receive 20 or 30 percent of the sale rather than the
bulk of the revenue."

Photrade does away with the old model, giving both pros and amateurs the
opportunity to set their own prices and make much more revenue. Photographers
can use Photrade as their personal photo selling web site, selling old and new
photos just as broad consumer retail sites like eBay helped you sell things in
your attic. Since not every photographer wants to start a business, Photrade
gives all photo owners the opportunity to share photos safely and be
compensated if their photos are used by companies. As digital cameras
continually improve, even amateurs are taking better photos. Now there's a way
for photographers from amateurs to pros to protect and make money from their
photos.


About Photrade.com

Founded in 2006, Photrade is the first free photography Web site where
photographers can protect, share, and make money from their photos. Photrade
creates an entire photo marketplace within one site, bringing sharing, selling
prints, selling stock and providing free ad-supported legally licensed image
content all under one domain.

Source: The Earth Time

1 comment:

Tim's Digital Darkroom said...

Andrew said 'you have to apply to microstock companies and then the photographer only gets 20-30% of the sale'.

I'll add that acceptance rates (for perfectly good files IMO) are VERY LOW. So not only do you burn time uploading, tagging, and categorizing files that 3/10 will get rejected, but the ones that do make it by the screening process - you make < = $1 if you are lucky.

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