Wednesday, November 4, 2009

Getty Images Appointed As Editorial Distributor for BLOOMBERG PHOTOS News Images

Increases Breadth, Depth, Reach and Quality of Editorial Imagery Available to Getty Images Customers

SEATTLE & NEW YORK, November 03, 2009 - Getty Images, Inc., the world’s leading creator and distributor of visual content and other digital media, today announced that it will provide customers around the world with access to the entire archive of BLOOMBERG PHOTOS™ images. For the first time, Getty Images will provide unrivalled editorial imagery coverage of the financial and business sectors, which complements its own focus on superior quality imagery of top news stories from around the world.

Getty Images has exclusive agency rights to market all BLOOMBERG PHOTOS imagery, both past and present, captured by Bloomberg’s network of 400 photographers worldwide covering the business and financial industries, companies, markets, economies and governments. Today, with more than 400 journalism awards, Bloomberg has become one of the world’s largest and most trusted media companies and information sources.

"Getty Images is proud to be associated with Bloomberg and its spirit of innovation and journalistic excellence," said Peter Orlowsky, vice president of business development for Getty Images. "This cooperation enables Getty Images to provide its customers around the world an unparalleled product and service of truly rich and comprehensive news photography. Bloomberg's superior photographic coverage of the business and financial sectors is the perfect complement to our specialized, thorough coverage of the today's top news stories, and will strengthen Getty Images' position as the leading service to media customers worldwide."

"Bloomberg is very excited to collaborate with Getty Images,” said Dylan Cohen, global head of content syndication at Bloomberg. "The availability of BLOOMBERG PHOTOS content through Getty Images reinforces our commitment to deliver top quality coverage and unsurpassed customer service to business and finance news consumers around the world."

Over the past several years, Getty Images has built a world-class Editorial division, which is comprised of news, sport and entertainment imagery, and collectively has been one of the fastest growing parts of its business. The growth has been based on a strong focus on the highest quality photography, the creation of an all-digital offering, development of an industry leading website, and partnering with best-of-breed organizations. This blend of news agency quality, combined with wire speed, relevance and accessibility, has led to Getty Images’ imagery appearing across the world’s leading newspapers and magazines, as well earning many of the most prestigious awards from renowned organizations.

Bloomberg joins a number of media companies that have utilized Getty Images’ proprietary digital platform and expert industry knowledge. The BLOOMBERG PHOTOS archive can be viewed online at www.gettyimages.com/bloomberg.

About Getty Images

Getty Images is the world’s leading creator and distributor of still imagery, footage and multimedia products, as well as a recognized provider of other forms of premium digital content, including music. Getty Images serves business customers in more than 100 countries and is the first place creative and media professionals turn to discover, purchase and manage images and other digital content. Its award-winning photographers and imagery help customers produce inspiring work which appears every day in the world’s most influential newspapers, magazines, advertising campaigns, films, television programs, books and Web sites. Visit Getty Images at www.gettyimages.com to learn more about how the company is advancing the unique role of digital media in communications and business, and enabling creative ideas to come to life.


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