Probably the best gear change you could ever make: The H4D Ferrari Limited Edition

It’s done. Hasselblad has unlocked the mystery of total photographer contentment – and built you a link to it. It’s just a click away at: www.hasselblad.com/ferrari-edition.

For just four hundred and ninety nine of the world’s most aspirational photographers the H4D Ferrari Limited edition camera is a unique opportunity to achieve their best ever gear shift.

Hasselblad has teamed with this legendary supercar brand and engineered a matchless camera to provide the ultimate in quality and performance.  The H4D comes in Ferrari’s own ‘rosso fuoco’ and the camera also sports the legendary Ferrari Racing Shield emblem.

Naturally it boasts all the Hasselblad H4D-40 model features, including our world-acclaimed True Focus technology – and of course automatic access to the most advanced lenses.

The H4D Ferrari Limited edition also ships with an 80mm lens and its own, bespoke-tailored glass display box.

Now Hasselblad can steer you to their newly-launched microsite and put you in pole position for a virtual test drive.

For just 21,499 euros a few hundred photographers will get to own an instant classic. As another motoring icon, Sir Henry Royce, once said: “The quality is remembered long after the price is forgotten.”